We have a couple disgruntled employees, who don’t like change. They’re good workers who generally support the company, and I value their overall contribution. But lately we’ve had to make some significant changes in how we do things to meet customer demands. How do I get these employees over the buy-in hurdle, so they can do their best to contribute?
Thoughts of the Day: As owner of the business, think through your role. Build work groups that have the authority to implement Let employees work through the “how” of implementing changes. Draw on successful experiences to build confidence. Don’t be afraid to talk about the downside of sticking with the past. Show employees how personal growth links with superior personal and business outcomes.
I have been told that I need to give my staff some positive feedback. I’m not great at that – seems gratuitous. I’m busy and get my tasks done, no one pats me on the back. Why should I do more than expect them to do their jobs?
Thoughts of the Day: Acknowledging contributions is a great way to build rapport. Start a dialogue with someone about what they’ve done well, in order to find out how they’re really doing. In an environment of tight budgets and limited pay increases, appreciation can help boost morale.
It’s time to rebrand – at least I think it is. We’ve been through a lot of changes the last few years in terms of customers, markets, services and employees. Time to do a reality check on what we stand for. Any suggestions on do’s and don’ts?
Thoughts of the Day: Make it clear what your company stands for in order to pull in the right customers, employees and market opportunities. Make the look of the brand reflect the tone of your company. Appeal to emotion – which means taking into account colors that reflect the tone. Include all brand components.