Managing a Young Workforce

We’ve hired several young, entry level workers, and we’re hoping to maximize our opportunity with them. Not sure if anyone at age 21 knows what they want to do, but you have to start somewhere. How do we tap into their potential without burning them out?

Thoughts of the Day: There are many reasons to figure out how to hire and retain an entry level workforce. Be sure to consider the young workforce’s needs when it comes to retention, but don’t forget to deal with the basic needs of every employee regardless of age or experience. Add doses of supervision, mentoring and coaching.

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Out of Business – Why?

Just watched a client go out of business because they didn’t have good control; the owners told us: “we don’t know what’s going on, we weren’t watching it”. Don’t ever want that to happen to us. What should we put in place to keep our company safe?

Thoughts of the Day: Here’s what you want in your toolkit, to help keep your business on track and out of trouble. A qualified management team. Reports. Goals. Accountability. Profit sharing or shared ownership.

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Salvaging a Sales Person Who Is Struggling

We have a person who is helping us with sales. He’s opening a lot of doors, but not closing much. We like this person a lot and would like to see him succeed. What should we do?

Thoughts of the Day: Sales is a multi-disciplined job. Look for bad habits that are getting in the way. Consider if fears are holding your sales person back. Think about the kind of training you’re willing to invest in. Use a formula to figure out what to expect.

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Visibility on Social Media

Know that being visible on social media is important. We need to have better consistency with our posting to social media. Unfortunately, we find that allocating time to social media gets lost in the rush of everything else we have to get done. Also, coming up with a theme is time consuming and hard to come up with. Any ideas of what we can do?

Thoughts of the Day:  Make social media someone’s job, and make sure that person buys in to the importance of it. Identify the platforms your audience is on. Make a content calendar. Put technology in place to help manage social media. Create a mix of what you sell and who you are / what the company stands for.

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Being nice does not mean being a doormat

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I’m not aggressive and I have to get it done. I’m a nice guy, but while I tend to see the best in other people, I know I also get walked on by vendors, customers and sometimes even employees. How do I find the balance?

THOUGHTS OF THE DAY: Think about what makes you call yourself a “nice guy.” Hone skills that are synonymous with leadership. Make sure you’re clear about where you want to go with the company. Make asking for input a sign of strength, not weakness.

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